APA

Belch G. E. e. a., . (2010). Advertising and promotion: An integrated marketing communications perspective. : TATA McGraw-Hill Publishing Company, New Delhi.

Chicago

Belch George E et al, . 2010. Advertising and promotion: An integrated marketing communications perspective. : TATA McGraw-Hill Publishing Company, New Delhi.

Harvard

Belch G. E. e. a., . (2010). Advertising and promotion: An integrated marketing communications perspective. : TATA McGraw-Hill Publishing Company, New Delhi.

MLA

Belch George E et al, . Advertising and promotion: An integrated marketing communications perspective. : TATA McGraw-Hill Publishing Company, New Delhi. 2010.