APA

Loudon D. L. B. A. J. D., . (1984). Consumer behaviour: Concepts and application. : McGraw-Hill Book Company, New York.

Chicago

Loudon David L Bitta Albert J Della, . 1984. Consumer behaviour: Concepts and application. : McGraw-Hill Book Company, New York.

Harvard

Loudon D. L. B. A. J. D., . (1984). Consumer behaviour: Concepts and application. : McGraw-Hill Book Company, New York.

MLA

Loudon David L Bitta Albert J Della, . Consumer behaviour: Concepts and application. : McGraw-Hill Book Company, New York. 1984.