APA

Gupta C. B. R. N. N., . (1981). Marketing management. : Sultan Chand & Sons, New Delhi.

Chicago

Gupta C B Rajam Nair N, . 1981. Marketing management. : Sultan Chand & Sons, New Delhi.

Harvard

Gupta C. B. R. N. N., . (1981). Marketing management. : Sultan Chand & Sons, New Delhi.

MLA

Gupta C B Rajam Nair N, . Marketing management. : Sultan Chand & Sons, New Delhi. 1981.